Do you feel emotionally attached to a brand ? Which one and why ?

Communiquez avec les autres et partagez vos connaissances professionnelles

Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.

Next Question:
The emotional attachment of a customer towards a brand is known as ‐ ?
Posted by:
VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
17-October-2014

Marketing Communications Marketing Management Sales Management Human Resources Brand Management

Question ajoutée par Utilisateur supprimé
Date de publication: 2015/01/06

Apprécier (1) Vues (3) Suiveurs (2) Réponses (3) Report Question

Ajoutez Une Réponse
Inscrivez-vous ou connectez-vous pour répondre.

3 Réponses

par abanob Emil , مهندس تخطيط , كولاس ريل

No, because for me it isn't about a brand it is about the product but i have some friends that attached to apple as a brand because they trust that they will present a product with high quality and can't be compared to other products in the same branch.

Apprécier (1)

Déprécier Réponses () Rapport

par grace asemota

well, i dont because i understand marketing psychology. But brand managers create products that will give customers the feel of something or relate the product to a celebrity and feel like celebrities themselves. it is all marketing psychology.

Apprécier (0)

Déprécier Réponses () Rapport