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I believe that effective communication is very relevant and important internally and externally.
Effective internal communication ensures that all employees are aligned with the company's objectives and continue to be an integral part of the overall growth of the company.
Effective external communication further guarantees that customers and other stakeholders are aware of the achievements of the firm. Marketing campaigns allow consumers to be aware of new products and be reminded of the importance of existing products. Continuous communication with stakeholders warrants transparency of the processes with further increases trust in the brand.
