Bayt.com

Communiquez avec les autres et partagez vos connaissances professionnelles

Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.

Suivre

In BCG matrix, is it wise to milk your cow to help a problem child? A- Yes B- No C- sometimes, explain?

Marketing Business Strategy Matrix Management Business Development managerial accounting
user-image
Question ajoutée par Mohammad AL Amleh , Executive Manager , Lambda Business Company Ltd.
Date de publication: 2015/01/28
Apprécier (0) Vues (3) Suiveurs (4) Réponses (4) Report Question
Ajoutez Une Réponse
Inscrivez-vous ou connectez-vous pour répondre.
Alex Al Yazouri
par Alex Al Yazouri , General Manager , Al Mushref Cooperative Society

B. No.

Cash Cow = low growth and high market share.

Dogs = low growth and low market share.

Utilisateur supprimé
par Utilisateur supprimé

The answer is NO, because your cash cow is anyways doing so well and why would you want to take out your capital from there and invest in a problem child which might get extinct from the market as the reason of its low market share and growth. It also falls under the dog section in the BCG Matrix.  

Ibrahim Hussein Mayaleh
par Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

I agree with all of you on "NO", as I want exhaust my cash cow for the problem child that may be disposed by the market due to its low market share. However, there are some companies who may do that, just to their name in the market for some strategic reasons.  

Vinod Jetley
par Vinod Jetley , Assistant General Manager , State Bank of India

B. NO

A problem child has the potential to turn it into a dog.

Ecrivez Votre Réponse
More Questions Like This