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What is Educational Marketing?

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Question ajoutée par Sabahat Usman , Member of Advisory Review Board , Asian Journal of Humanities and Social Sciences
Date de publication: 2015/02/09
Emad Mohammed said abdalla
par Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

A marketing education is the acquisition of knowledge and capabilities in the practice of marketing, either as a practitioner, researcher, or educator.The philosophy of marketing draws on a number of disciplines, from the sciences of mind and physical movement, to technology and the arts. As such, it is no one single "thing," as much as a variable aggregation of things that are put to the purposes of enabling the creation and sharing of information. The tactics of marketing are numerous, and include: Advertising, brand awareness, collateral promotions, digital, email, and at least one activity for every other letter in the alphabet (and then many more for each). When people reference a marketing challenge or opportunity, they often describe it in terms of what a particular marketing tactic could or should accomplish. Rarely do marketing tactics work alone, even something as bluntly obvious as a deep price discount, since most all communications rely on at least some level of prior knowledge or desire. Where it gets even further complicated is when you consider marketing's purposes. Any person or entity endeavoring to communicate is engaged in marketing, at some level.Therefore, there are many ways to think about a marketing education, both in terms of how it is acquired, and how it is used.

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