Which group of consumers likes to be seen to own something new and are therefore prepared to purchase a product while it is still expensive?

What is the difference (exactly ) between innovators and early adopters ? 

Early adopters are having this tendency but innovators are superior on this policy. I go with option A. If more than one option then A and B.

I think innovators but also early adaptors = trend setter

The option A is the right answer-innovators, but in my opinion, also, early adopters

By sure they're not the laggards 

option A ..................................

a) Innovators

is the correct answer

I think the early adopters.

It should be innovators.......................................................................