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The final step of customer value analysis is to _.

A) identify the major attributes and benefits that customers value

B) assess the company's and competitors' performances on the different customer values against their rated importance

C) examine how customers in a specific segment rate the company's performance

D) monitor customer values over time

 

E) assess the quantitative importance of the different attributes and benefits 

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Question ajoutée par Mohamed Hendy , Commercial director & Co- founder , The matchers
Date de publication: 2015/03/07
IMRAN ALI MOHAMMED
par IMRAN ALI MOHAMMED , Accounts Officer , M/s. Euro Glazing Ltd

D. Monitor customer values over time. It can be achieved by following5 steps.1. By creating strong brand loyalty.2. By converting customer into a long time relationship.3. Up-selling and cross selling.4. Providing incentives.5. Offering superior service.

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