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Hi Adil,It's a quite difficult for a distributor to be more attractiv than a producer for a customer.
It's possible in somes cases :- when you have exclusivity of a Producer brand in your area- when you have your own brand - when the customer need many products from many producers in the same time - when you can offer more service than the Producer (delivery, payment terms...)- when you have a strong Customer Relationship management
and finally when you are persevering !!!