Communiquez avec les autres et partagez vos connaissances professionnelles

Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.

Suivre

What do you mean by Cash Cow in marketing?

a) a product which generates a significant amount of profit for a company.(b) a product with a high market share, and a high rate of growth.(c) a product with a low market share and a low rate of growth.(d) a product which generates a significant amount of money for a company.

user-image
Question ajoutée par Kishor Vadher , Sales Manager , Hausstrom ltd. Lagos
Date de publication: 2015/03/23
Vinod Jetley
par Vinod Jetley , Assistant General Manager , State Bank of India

d.

Cash cow is business jargon for a business venture that generates a steady return of profits that far exceed the outlay of cash required to acquire or start it.

More Questions Like This