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How to make forecast for Sales and Targets?

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Question ajoutée par Sajid Nazeer , Executive Secretary ( Process Engineering Dept) , Rabigh Refining & Petrochemical Company (Petro Rabigh)
Date de publication: 2015/03/31
shahab khan
par shahab khan , REGIONAL SALES MANAGER INSTITUTIONS , DIAMOND GROUP OF INDUSTRIES

Analyse previous year sales to forecast future sales , Set targets with% add in previous sales to get growth in sales.

Different promotional schemes / incentives will be designed to enhance and support sales .

Addition in product line , innovation in products , move to new markets 

Arrange programs to boost sales team efforts.

Always have competitors activities plan , to counter the attack

 

Utilisateur supprimé
par Utilisateur supprimé

A sales target is the number of products you need to sell to make a desired profit. Sales teams thrive on well-defined sales targets.

 

Sales targets allow you and your sales staff to:

- set clear goals

- pursue incentives and bonuses that motivate and reward

- keep measuring, challenging and improving your sales performance.

 

Your sales targets will grow with your business.

Good sales planners set targets in areas that will drive business growth.

 

In setting sales targets you need to:

- consider the profit margins each of your sales will achieve

- be realistic - your targets must be supported by marketing plan information

- keep all your business costs in mind and plan for growth.

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