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What is difference between "Customer satisfaction" and "Customer excellence"? Why is it important to aim for latter?

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Question ajoutée par Muhammad Basharat Raja , Senior Manager Procurement , Cherat Cement Company Limited
Date de publication: 2015/04/07
Sahar hommos
par Sahar hommos , Customer Service Specialist , Fridal

Customer Satisfaction is about handling the customers in a professional way, deliver what the organization promised and make sure to provide them with the best service and meet their expectations.

 

Customer excellence depends on too many factors include customer satisfaction. it means that the customers are more than satisfied in a way that they would recommend the product or service to others.

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