How can I increase my mobile app visibility in the store?

To increase app visibility, one of the best ways is boosting app ranking on the app stores, because most people just browsing the top 10 apps when they searching new apps. Besides ASO, buy keyword search installs is a great way, which can boost app ranking in hours, highly recommend,

There are different methods to promote your app at store:

1. Through advertising at popular websites like google,CNN, BBC,Youtube etc.
2. By purchasing some marketing gurus who can rate your app
3. Use social media (facebook,twitter) to increase the visibility of your app.

It depends on the type of app you are going to advertise, especially you have to highlight your targetted audience first then you can find the way to approach them.e.g.

Kids learning app

Gaming app

I hope, answer your question.