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a. Convenience of buying.
b. Choices available with comfort of Click.
c. Prices and discounts available from time to time.
d. Time convenience.
Why we buy products on line?
a. Convenience of buying.
b. Choices available with comfort of Click.
c. Prices and discounts available from time to time.
d. Time convenience.
In order to buy product/services via online marketing introduction should be simple, eye catching emphasising on product and services.
Past recommendation in regards to services also help in introduction of product and services,
The introduction also depends on product and services, region and target audience, e.g., on line marketing is more convenient in USA and Europe as compare to other regions, because of customer statutory rights and tight laws,
Introduction should be such that rather than appearing as if it is meant to publish the product, it is able to connect with the people. Introduction should be catchy enough so that the reader feels like reading about the product ahead. It should not make the reader feel as if he has entered into the world of marketing wherein he would be persuaded to purchase the product. Rather he should be made to go through it by his own will.