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we can avoid brand attacks by
Only duly registered trademarks are protected, granting the owner exclusive rights for using the trademark, authorizing its use, prohibiting others from capitalizing on its benefits, and preventing them from registering identical or confusingly similar trademarks.
we must know that trademark infringement and counterfeiting are more serious issues in the Arab countries, they are also of global concern. Securing protection and maintaining your Intellectual Property Rights (IPR) within your country and abroad will maximize the level of protection against any possible future litigation related to your most valuable asset (Your Brand). Safeguarding your IPR from infringement and exploitation by other companies is therefore, essential to sustaining your corporate growth and competitiveness.
Thank you so much
Anas Al Qasem