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Have to take notice of the sales team behaviour with the Customers, and also have to check the hurdles face by Warehouse staff, delivery problems, processing of orders and accounts credit facilities. Stricit submission of Sales Report on daily and weekly basis which is to be approved by Sales Supervisor, and also checked by the Sales Manager throughly checked by in personal to avoid any false reporting.
Give them the tools to sell. They should know the product backwards, they should know the competitors product backwards, they should know your product benefits compared to competition and they should know which market segments are interested in which benefits so that the right pitch can be made every time.
They should also have the phones, the mobility, the reporting structure and incentives plus monitoring that supports their efforts as well as rewards.
