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flavor = Look & Feel .
it means how you are construct your design using: shapes, forms, color ...etc to feel like it is a poster for restaurant or a message to stop smoking.
Just like you put a style, identity the looks and how do it feel by the customer especially in food products and even nonfood products; may be you apply a theme based on seasonal promotions, events, that match on the occassions.. and that's flavor..
when you are happy with your art work
If I was to say a design had a flavour of something it would just be a way of saying there was a hint of a design element in it. So...say for example you were creating an image that needed a flavour of Picasso, you'd expect a certain amount of cubism type elements to it. That sort of thing, hope that helps!