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I think there shouldn't be a bad effect when products are well displayed or visually highlighted as long as it follows the basic principles: SEASON or TREND; STOCKS AVAILABILITY and its LOCATION. Because our purpose of highlighting these products is to sell them.
As Mr Nasir mentioned; nothing should be wrong if the product is well visually merchandise !!
competitors threat to be duplicated and figures as well
If the products are visually merchandise well, nothing bad will happen to neither business nor the customers....................