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Although Coca-Cola and Pepsi and have no customer loyalty, but both are still in the top brand all over the world .. The answer is simply because it is one of the oldest leading companies in this field and is characterized by that has branches in all countries, capitals and all the provinces and the fleet of transportIt is able to distribute its products all over the world
This is not the question of HOW they are world`s leading brand...........but the Bigger question is HOW DID THEY DO THIS?
I'm afraid your premise is incorrect. Both have large numbers of loyal customers, particularly in the USA. If you're old enough, do you remember the outcry when Coke changed their recipe to "new coke"? Coke were forced to backtrack by their loyal customers.
That Ybebsy and Coca-Cola Company of the oldest companies in the field of beverage homeland and the Arab world and was in ancient times there are no competing companies and these companies have the marketing expertise and fleet of large sell me ensure their proliferation and promote their products and speed meet the needs of consumers and those companies a great ability to compete and spread unlike many companies do not have these features and despite what is written against those companies they strive to provide their products different and sophisticated sizes and thus forcing the consumer to buy their products for non-alternative presence in some areas, other than that it offers its own propaganda on all means of publishing, radio and television and provides for sellers refrigerators display to showcase their products at no charge so the financial position of the company and the management style and Advertising successful and this is evidence of the success of the administration in achieving the goals set by the company and you our sincere thanks and appreciation.