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in my point of view, if you have a low quality product and you want to sell it well and achieve your targeted value; you have to develop and implement a good CRM strategy.
there are an important factors like the the targeted segment, price strategy and marketing strategy. but the most important factor here is CRM
First of All if you want to sell anything, show enthusiasm for the product itself and share it. Second, comes Knowing the product well ,you can sell anything if you know it inside out. The next would be showing the customer the perks of your product (translating the product features into benefits). Lastly, ensure that you have explained well about the products.
Ask yourself: If I am a customer why shall I buy this product?! What in it for me?!
Your product must hold a benefit for your customer, must fulfill his/her needs, even if this product has a low quality. May be a low price will be a benefit, but you must study the competitor's product in order to make a distinct positioning.
