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Odd pricing is a strategy in which there is a psychological influence to the buyer. For example, the exact price of the product is USD, but you put it in odd price of., therefore, in the mind of the buyer, there is a big difference
Niche Market is also called a "segment Market". a best example is, If in the whole FISH MARKET SECTION, you are the only one selling Plastic bags that can address the packaging of the fishes or items the customer bought.
You cannot sell expensive products in a market which is catering to poor consumers. first you have to identify the market and your consumers then you can sell your products. If you have an expensive product selling to well-afforded consumers, the best strategy is to emphasize the best quality of the product you are selling, emphasize the value of their money compared to the product and assuring the customers that they will receive an after-sales service that will look after their needs in the future.
