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Should be focus on Special Evaluation Criteria from customer and match it on your offer add to that the main criteria :prices, Clear Describe for Technical part, Your company experience, completion of general and special conditions required, and should be put a appropriate margin.
to award a tender you need to be focused on the following
1- Country of origin
2- the product quality and category
3- the price
4- the service
all of the above should be related together so if you offer a specific product category with specific quality and the price was the best in this category you will be awarded
