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Well, a person has to have confidence in his knowledge and skills. To do so, they have to practice and acquire new pieces of knowledge. For a salesperson, they have to know:
- communication skills,
- and everything from A to Z about the product or service they are promoting.
Remember that there are times when a salesperson can't make a sale and that's not because of the salesperson, maybe the recipient can't afford the product or service or is a very tough customer, among other possibilities.
Good Listening Skills, honest approach and sound verbal & body connections are few important things to the roadway of sales specialist.
Believe in your product and instead of selling their characteristics, sell benefits!
You won´t need more.