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It depends on the investor. Income statements shows how the company can generate its profit, and its easier to analyze.
Balance sheet: gives a detailed information about the assets, liability and equity, with useful ratios such as profitability ratios. works better when paired with the income statement.
Cash flow statement: gives an overview about the cash inflow and outflow based on operation, investing and financing activities, giving the investor an idea where the company spend its money on.
