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CRM and ERP are often used together, though have different purposes. CRM combines Marketing, Sales, Contact Management, and Customer Support. ERP stands for Enterprise Resource Planning. ERP systems help standardize and streamline numerous business processes across manufacturing, procurement, services, sales, finance, HR management, etc. ERP software is mostly used by larger, established companies.
In my opinion
RM is an abbreviation for customer relationship management and is a phrase used to describe all aspects of interaction that a company has with its customer, whether it is sales or service-related. It's a business strategy that helps you to better understand your customer, retain customers, provide excellent customer service, win new clients and increase profitably. Many aspects of CRM relies heavily on technology. CRM software will collect, manage and link information about the customer. You can use CRM software to create marketing campaigns, view a customer's entire of history of interactions with your business and use it to streamline daily business and sales tasks. What is ERP? ERP is an abbreviation for enterprise resource planning. ERP software is used to manage the business. It integrates all facets of an operation, including product planning, development, manufacturing processes, human resources, financials and sales and marketing.
the difference between the CRM and the ERP is the CRM is the human who will interact with the client, It's a business strategy that helps your business to better understand your customer, retain customers, provide excellent customer service, win new clients and increase profitably. while the ERP is software used to manage the business. It integrates all facets of an operation, including product planning, development, manufacturing processes, human resources, financials and sales and marketing.
CRM is focused on the customer, ERP focuses on the business
