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Hi... "gamification" yes it might work out as long as its used up to certain degree, but it should not be used as a the only methodology and it's not necessarily synchronized to physical entertainment, because entertainment might have different forms... one of those examples as i see is to synchronize productivity with what you produce and not a specific time e.g: you finish what is required from you with specific standards you can go home it does not matter if you finish in 3 days a week then have the rest 4 days as week end...
Interactive learning and entertaining as use of game mechanism and experience design to digitally engage and motivate people to achieve their goals not only in travel and tourism but in many fields
