Is it important to include Digital Marketing & Social Media Marketing into my annual budget?

Of course! Without doubts! Proper digital marketing and social media management can be converted into leads contributing to your business development. And better you allocate more than last year.

As well as care must be taken at the level of your products in order to avoid future sanctions as well as keen on the annual budget

Well if you care not considering to include DM & SM Marketing into your annual/ next budget, chances are company will not be alive next year, You may develop product and services, but if there are no clients to buy them, chances are product or services would be on shelf for rest of their life.