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In case you have two channels to sell , #1 with wholesaler ,and#2 retail m what is the logic ratio to sell between them 50\\50 or what ? and why?

When we target a specific market to sell , we try to find wholesaler to ensure the cash flow and wide distribution , beside the retail , what is the ratio would you prefer (in general ) between wholesale and retail . take in consideration that we sell our products by cash   

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Question ajoutée par Omar Saad Ibrahem Alhamadani , Snr. HR & Finance Officer , Sarri Zawetta Company
Date de publication: 2016/02/07
Utilisateur supprimé
par Utilisateur supprimé

where do u get your main business from?

where is the money coming from?

which is a more sustainable, long term reality for your company?

will you be losing retail customers if you go to wholesale?

will you be losing wholesale customers if you focus on retail??

Thank you

Mohammed Khamis
par Mohammed Khamis , Store Manager , Carrefour Market

For sure it will not be same rate between wholesale and retail as we know retail the way to get good margin but with effort this why margin will be good and more then wholesale ,wholesale it's faster way to get margin but don't forget you are selling big qty even the rate less here I can tell you the value its by your effort and smarter

RAJESH DESHKULKARNI GOPAL
par RAJESH DESHKULKARNI GOPAL , Group Accounts & Tax Manager , Confidential Group

Here question is SELLING thru Wholesale (or) Retails.

Whole Sale you're selling in large volume, but your margin is very less approx. 1 - 2%

Whereas, Retail segment you sell in limited quantity, but your margin ranges 5 - 20% depends upon product to product.

 

However, both has it's own Business risk & ideology.

One must aware of risks involved in any Business before entering into any segment.

Ahmed Mohamed Ayesh Sarkhi
par Ahmed Mohamed Ayesh Sarkhi , Shared Services Supervisor , Saudi Musheera Co. Ltd.

about me thirty % for wholesaler

seventy retail and direct sale

 

Waled Mahmoud
par Waled Mahmoud , مشرف مبيعات , الشركه العربيه لمنتجات الالبان ارب ديري

Line because the retail client sells to the final consumer is usually the size of a weak withdrawn

 The wholesale client who sells wholesale client Valzam is distinct from the retail client at least4 in Mieh

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