Who in YOUR opinion is the king of digital marketing in today's day and age?

I don't know who is the king but I endorse many FMCG companies as they have to interact with customers a lot to grab their attention and have to be up-to-date all the time.

Oh, awesome question!

In my opinion, the CEO of Google, Sundar Pichai. He has made a legacy for himself and his ability to go from a digital marketing intern all the way up to the CEO of Google is what makes him so inspirational.

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it is not easy to  answer this question by a single name. Why,  because,  network marketing encompasses a broad spectrum of activities and developed  by various professionals  with years of hard working efforts.

On the other hand, I would like to say  Search Engine Optimization Professionals are the one who are  dealing with the  major part of digital marketing in today's world. 

In this day and agethe king of digital marketing is the entrepreneur who is aligning marketing strategy with sales objectives, to be taken seriously as a marketing department and/or marketing leader, alignment of marketing strategy to sales objectives is crucial. The ability to measure return from digital has heightened the need for marketers to demonstrate the value derived from marketing spend overall. While measures of brand recall and preference are important, marketers are needing to demonstrate how spend and investment are contributing to the bottom line. To gain buy-in from the C-suite, marketers must be prepared to be transparent and consistent in reporting outcomes to the business.

The king is at the heart of good content strategy has to be an in-depth knowledge and understanding of your audience. Too often we see brands diving into the creation of content without understanding the type of content that will potentially resonate with their audience. When it comes to delivery, content strategy like other digital channel strategies should not be ‘set and forget’. With a plethora of data available to ascertain what is and isn’t working, content marketers need to focus on what the data is telling them to guide the development of more engaging and relevant content over time.

Moreover the king who is realizing the digital divide that exists between brand uptake of digital versus consumer digital consumption. For instances, Australians have a love of technology and the internet, they are highly connected and always on, and brands are still falling short when it comes to delivering highly relevant, engaging and personalised digital experiences that consumers now expect.

However, Digital marketers starting out, and even those who are more experienced, need to understand that delivering a highly sophisticated digital strategy is a journey, and they need to be patient but also persistent. And the king who is Looking for ways in which to demonstrate the value derived from leveraging digital and celebrate the wins.It is really interesting to look at the evolution of search over time. Ten years ago, content played a significant role in determining rankings in SERPs. As this was easy to manipulate, Google then shifted weight towards the value of backlinks, and then over the past few years greater weighting has once again been placed on content. The difference now is that it is all about quality content. As a result, we have seen many SEO agencies evolve their capability and mindset by beefing up their content marketing expertise to remain relevant.

Thanks for invitation

I amagreeing with my colleague’s answer Mr. Vinod