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What is the marketing strategy which focuses on 'common characteristics' of needs of consumers called?

1. mass marketing

2. segmented marketing

3. niche marketing

4. micromarketing

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Question ajoutée par Utilisateur supprimé
Date de publication: 2016/04/21
Ghada Eweda
par Ghada Eweda , Medical sales hospital representative , Pfizer pharmaceutical Plc.

The correct answer is 1. mass marketing.

 A mass market can be defined as a term used for the largest group of consumers for a specified products. A mass market is broad in nature and is not categorized by demographics. Mass market is the extreme opposite of niche markets.

Utilisateur supprimé
par Utilisateur supprimé

The marketing strategy which focuses on 'common characteristics' of needs of consumers called as mass marketing.

Asad khan
par Asad khan , Product specialist , shaigan pharmaceutical

Mass marketing is  the production and distribution of a product intended to be sold to a relatively high proportion of the population.

ACHMAD SURJANI
par ACHMAD SURJANI , General Manager Operations , Sinar Jaya Group Ltd

I think the most correct answer is Mass Marketing

Eng Ahmed Elsharkawy
par Eng Ahmed Elsharkawy , Civil Engineering Project Manager , Altwijry office

thanks for invition ,,,,,,,,,,

i agree with experts answers

sardar mardookhy
par sardar mardookhy , Head of portfolio management department , MCI

My option is 1st option ;)

Omar Saad Ibrahem Alhamadani
par Omar Saad Ibrahem Alhamadani , Snr. HR & Finance Officer , Sarri Zawetta Company

Thanks

I will choose number (1)

Nuridin Islam Diab
par Nuridin Islam Diab , Training Manager , Bbusinesss LLE

Thanks for the invitation. I agree with your answer "Mass Marketing". 

Mohamed Helal
par Mohamed Helal , Project Manager , GROUP CONSULT INTERNATIONAL

Answer is 1. mass marketing.....................

Yahia mohamed  Amen Gad
par Yahia mohamed Amen Gad , إدارة - مدرب - , سنابل الأجيال للتعليم والتدريب

Thank you for your kind invitation and I agree with the answer, Mr. Shahul

Wasi Rahman Sheikh
par Wasi Rahman Sheikh , WAREHOUSE SUPERVISOR , AL MUTLAQ FURNITURE MFG

Option 1) is answer <<<<<<<<<<<<<<<<<<<<<<<<<<<<<,

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