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trade marketing is a channel of sales.independent POS for customers to come and feel the poduct and purchase it. Traditional Trade Marketing channels in retail stores. Sales through these channels are driven through regular margins and additional incentives offered on volume of sales. There are modern trade channels like branded outlets
#trade marketing detail job are responsible for local brand development and selling to companies who can then distribute to there customers.
# tranning and development of regional teams on a continuous basis.
#help the dealer/ distributors to sell out the stock through various ATL/ BTL activities and the circle continuons.
Planning an action according to the customers information like their usual purchases,their location, the quality of good they are used to buy before applying some targeted customer trade activities.