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Persuading someone to do what you want them to do and ignoring their ... to come up with a compromise solution to suit everyone's best interests. .... Describe a situation where you have had to NEGOTIATE a solution to a challenging situation.
Process aimed at changing a person's (or a group's) attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, feelings, or reasoning, or a combination of them.
In business world, persuasion refers to changing an individual's or a group's opinion/attitude towards any product, company, person or concept.
It can be achieved in many ways- discussions, presentations, testimonials or case studies, factual data, etc. or a combination of any of these factors.