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Would like to know what technology are you currently using. Thank you.
Get down to basics rather.
1. What is my message?
2. Who do I want to converse with?
3. THEN: How do I do it? (Ad Tech part of it)
As smart phone adoption continues to rise with an estimated 2 billion consumers worldwide expected to own a smartphone by 2016, the opportunity for brands to be connected with their customers and prospects is set to be closer than ever.
The way that we think today is no different than yesteryear but we have plenty more reasons to remember as the connectivity of our lives and smart phones become ever more entwined brands now need to be everywhere to ensure they are not only seen but recalled. Brands need to look beyond the usual channels to stay ahead rather than simply jump on the bandwagon
Many marketing departments are still trying to adopt trends from 2014 with new skills required to make the most of marketing automation technology, analytics and retargetting. Preparing yourself for the future should never cease, but with budget constraints listed as one of the biggest things to hinder most marketing departments, cheap alternatives such as content and social are the forefront of most marketing strategies
According to the market research here are the few important technology trends for 2016 that marketers should consider today:
Each and every ways stated aboe has its own advantages and disadvantages which could vary from one to another
Creativity is a must... new creation new ideas only can help in attracting people towards u... let what ever be the product what actually matters is how u display it to the people i.e its adverting... So Creativity in Advertising wuld take ur company's Advertising technology to the next level...
By updating your advertising technology to present one if outdated. I am sure if use social media platform for advertising in perfect way rather hanky panky style than you would achieve at maximum.
simply observe your audience and they will take you to the next level.
i will give you simple and real example one of my friend had a company in 2008, when the facebook and social media started in the middle East especially in Egypt (2005), he thought concentrating on the digital in that time would give him the edge and the advantage, but when he had meetings and talked to owners of SMEs in Egypt they were telling him that he is crazy and stated to say "what is the facebook that is something for kids" and one of them told him "are you kidding , do you want me to put my company name on that platform?!"
few years later companies started to know the power of social media and started to have pages and channels.
from what i mentioned above i tried to summarize in a short story why should you observe you client or customer because having the technology is not only the parameter to have the competitive advantage in your field and by the way my friend who had the digital company in 2008 closed his company because he couldn't servive financially untill his customer learn and know the power of social media
Learn advertisment (by taking a course, for example), and learn what are your options :)
Not sure the kind of technology you already tried. Social Media sites, blog posts and video streaming sites. When it comes to technology, to get more viewers or to gain more prospects as well as to widen your targeted audience, it is better to be more updated. Making reviews is one that you have to work with and you should have to come up with something new and unique strategy different from other competitors to attract more viewers or to keep your old prospects updated to your product.
just simply make your own page in any of social networking to used it for advertising ..
you can used cellphone. make some apps or in the internet making website or used blogger team different kind of social media. some people like to read so used news paper.
the simplest answer is just to create an app which is ATTRACTIVE !!!!
