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I would say that it is not the only way forward since there are a ot of local products and chains that basiclly dominate its markets. globalization is very important since people normally trust the international chains and products.
Globalization is the way economies of the world are connected,the GDP is dependent on demand and supply.
The more a country is seen as an exporter holds dominant position in the world or in the global markets.
Market competitiveness is a way how we perceive a country growth and vision,with global markets getting more closer with the advent of every growing consumer demands,inferiors products be it china or markets in africa every one wants the best products.
Made in China or Made in USA tells the story why US brands holds more brand valuations whereas Chinese brands though are of better or atleast similar quality are perceived as low products.
With new products and innovations from these markets,they are perceived better because of globalization and strong consumer brand index,with digital economy making the global brands more closer all the products from developing country to developed economies are having equal share in the consumer wallet.
Yes, Globalization with out any country made in tags is the way forward and holds a more Glocal approach from any Global brands.
thanks for invition.
agreed with Mr. Ahmed Taha
Thank you for the invitation.
first globalization is NOT the only way forward. I believe the international bank want people to believe that.