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There are many ideas, sometimes they reject each other. Below I present some of them:
- diversify the portfolio (don't invest only into one company, buy different tranches, etc.)
- avoid companies with dependence on commodity prices
- avoid companies near to the M&A transactions
- avoid opening gap (highest volatility)
- avoid "trade the news" (nonfarm payrolls or interest rate decision)
- change the time horizon of investment (daytrading, medium or long term investment)
- use benchmarking or technical analysis indicators
- use fundamental analysis rather than technical analysis
- select the proper transaction period ("Santa Claus rally" or just "sell in May and go away")
- don't invest your all savings (only this part which you can lose)
- create your own risk profile and strategy (emotions are not the best advisor)