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Do you believe that video production is essential for marketing?

If not, then what are the essential media channels you need to use in order to have an effective marketing campaign?

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Question ajoutée par Utilisateur supprimé
Date de publication: 2016/11/01
Ahmed Dosoky
par Ahmed Dosoky , Project Manager , CIB

Recently in the last few years video production became a main source of marketing (Digital marketing) even it was involved too much in offline marketing.

But after all it comes back to the brand itself and the marketing strategy you based depending on the brand!

Mohammed Esaam Qasam
par Mohammed Esaam Qasam , مشرف مبيعات عام , شركة الخمائل العالمية

Thank you for invocation.

I agree with all answers.......

Joan Smith
par Joan Smith , CEO , Fruit Social LTD

Well it depends on the brand story you're trying to tell. If it's A Day In The Life type of story, absolutely!

Daniil Shilov
par Daniil Shilov , Marketing and Business Development Lead , Henderson International LLC

Content, community engagement and discourse itself is more important and can be achieved without any visual content. The community is also interested in participating within your product therefore, video is not necessarily important. However, it may help when marketing a product that needs visual address.

Khuzaima El-Jallad
par Khuzaima El-Jallad , Lecturer , University of Bahrain

Previously, YES, video production was essential in marketing.  However, nowadays, marketing can be done in several different environments (i.e social media, F2F, etc. ).  Once you are aware of your stakeholders, you can choose the most appropriate tool to reach out and give them your message.

DR MD ANWAR HOSSAIN
par DR MD ANWAR HOSSAIN , Moderator , bayt.com

Thank you for invitation. I think video production is necessary but not essential.

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