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Culture and customer service
I agree with answer : Jose Martin
Thanks for invitation,
As a customer, of course I will be very "upset", therefore I do believe, if it is traditionally necessary for some socialites, to setup "special ladies counters'".
I feel old people should be given 1st priority and then the 2nd priority to women
Actually this depends on the culture, in Arab world this can be taken normal because we see that men should be responsible for everything so when we see a woman in any service place we give her the priority. But i think in the communities where man and woman are really equal men wouldn't accept such a behavior.