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It is not for every company. And not every platform is suitable for every sector.
One Answer : To reach the specific target audience moreover to get qualified leads. Let me put it this way.For Eg : You see an Ad of a luxury car by the road side. All the people passing through the road see this ad and how many of those people convert in to actual customers?? Probably 10 out of 100 and cost to put the ad by the road side is very high.Now if you make an ad of the brand and display your brand new car on the social media page of people who actually has interest in cars and browse always about the cars the conversion rate will be higher.Point is lesser cost,more qualified leads.
Social media presence of a brand is inevitable as consumers are getting more educated.Social media is the most powerful tool these days to create positive brand image.Consumers reviews,Rating in social media about the product matters in revenue generation.
Social media for business is no longer optional. It's an essential way to reach your customers, gain valuable insights, and grow your brand.
Increased Brand Awareness. Social media is one of the most cost-efficient digital marketing methods used to syndicate content and increase your business' visibility. Implementing a social media strategy will greatly increase your brand recognition since you will be engaging with a broad audience of consumers.
Businesses big and small are realizing the huge benefits of social media marketing and its increasing importance in the race to stay relevant.
The internet and social media provide young people with a range of benefits, and opportunities to empower themselves in a variety of ways. Young people can maintain social connections and support networks that otherwise wouldn't be possible, and can access more information than ever before.
It is a trend that is fast, effective, cheap, and of huge target with plenty of segments - specially youth - all these factors creates a huge potential that should be exploited immediately.
It's nothing but the free way of Promoting your products in the world, 1st we focus on close circles, then the close circles will be asked to share by us, thus the kind of SEO starts.
Because its the era of marketing. By using all the tools of marketing you create word of mouth about your product and it makes you a brand.
To ensure that businesses take advantage of all possible routes to market. The effective use of social media widens the potential client/ customer base for any business due to its global and widespread use.
Social Media is today's way of interaction; it's also the cheapest and most efficient way to advertise. Competition is always increasing but social media gives an organisation the ability to restate their presence in the market as well as interact with their audience for further improvement. Organisations that choose to ignore social media's role lose a lot of customers. It is no longer an option to have a social media presence, but a necessity.
yes because it's gaining customer traffic or attention through social medias ites.
and also now a day more than 40% of world population are online in any one social media like, WhatsApp, Facebook, LinkedIn, Twitter and etc
I think this is really necessary for the companies to have a social media accounts, because people are really addicted to these socail stes and they prefer to check them in their free time. so, now a days companies should be active on social media to get the attension of the customers.
