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I apologize but your question is a bit confusing. Can you rephrase then invite me again?
There are few important steps, which every beginner, Startup should follow in order to improve SEO.
Complete Blog/Article
http://creativexireland.com/2017/02/01/search-engine-optimization-for-startups-smes/
Tauseef Sarwar
www.creativexireland.com
I think your question is how can SEO beginner to move forward in a better way. If this is the question SEO beginner have to experience and test in SEO field. Passion to learn is very important in order to grow as SEO is changing with the time. What works today might not work after 1 year.
Sorry i did not understand the question. Please re-read your question and rephrase it if you can