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Yes, it increases the number of loyal customers. Company offer them a good discount for the current and next purchases and these loyal customers become the voluntary ambassador of that company.
Example:
Travel in Emirates Airlines or Qatar and with so much facilities beyond your expectation, you will become the voluntary ambassador- What a good investment!
Stay at Holiday- in- Express and any hotel of that group: You will get value for money, will get discount in your next trip and you will become honorary brand Ambassador
To increase customer loyalty does not mean giving discount or something free only but also giving the customers more than beyond their expectation
Thanks for invitation,
- For the1st., part of the question, I do believe "Yes", in fact such programs increase both the organization's market share as well as their loyalty.
- For the2nd., part of the question, I do prefer to increase their loyalty through many incentives like, (accumulated points, especial discounts especially for new products, and quantity discount if applicable, personal e-mails for the customers especial occasions, family memberships if applicable, unpaid seasonable maintenance plus discount for spare parts, ....erc.).
Yes. Loyalty program is one of the strategy to retain customers along the way. It improves sales and patronage of the brand.This is a vehicle of the business to reach out potentials customers in which the loyal customers promotes the brand to their friends friends and family or relatives. However this program is an effective tool to promotes friendship relation with the customers which in someway both will benefits the business. By giving give- away, discount, points, gift, and of good service, customers will remain loyal and always adhere to a new brands of the business and their trust is great to it.
satistying your customers by providing good quality product at the right time,right place or always available can maintain patronage.Good quality product at affordable price will bring customer retention.Giving the right thing he need can bring good relationship.you should be ahead of your rivals to retent your good customers with quality,available and affordable.
Thanks
I support Mr. Fazlurs answer
Regards
yes of course through offers , discounts ,honesty reality
Thank you. I support Mr. Md. Fazlur Rahman's answer.
Thank you for the invitation
I agree with colleagues answer