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How do I convince the customer that his money is best accesible in our bank. Older people do ask this question as they have seen banks fail. Though younger people look for higher rate of interest and better services.
Indeed everybody is concerned about his/her hard earned money; which is invested in a bank or in securities. There are several ways to ensure that your funds are in safe hands, such as:
1. Do thorough due diligence check about the reputation and stability of the companies/bank you intend to invest in.
2. Read the investment brouchers carefully.
3. Ask for the monthly statement of investment accounts and its progress and observe the movement of funds.
4. Diversify your funds in different sectors to manage the profits.
5. Ensure to invest in the funds where Capital security is provided.
6. Avoid highly speculated and volatile securities