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Is it possible to implement an extremely customer focused strategy but still maintain low costs?

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Question added by Salam Assi , Customer Service Officer , Etihad Bank
Date Posted: 2017/02/23
Deep Prash
by Deep Prash , Head Consumer App , Engineering, ALT Digital Media Entertainment Ltd

It is very much possible and should be done by focusing on consumer demand and product which offers the service to consumer/customer. If product fulfills customer centric/ basic requirements, strategy should be designed in such a way to cater vast number of customer at low cost by providing the best services to create a competition so that competitor too would require to lower their service charges. And as service still costs little amount of money instead of serving free of cost its anytime a win win situation.

ROULA KAZZAZ
by ROULA KAZZAZ , Educational Support Officer , TAFE Digital

Depending on the size of the organisation,  it is possible to provide a customer focused product at a low cost (so long this aligns with the strategic direction of the organisation) by implementing following techiques:

1. Apply lean six sigma techinques / principles to optmise productivity 

2. Outsource non-value adding functions

3. invest in staff development and traning to empower staff and optimise their productivity / reduce errors 

4. Achieve a preffered suppliers type of deals / schemes where you can minimise cost of supply through repeat business rewards

5. Use synergy amongst functions to minimise redundancy of resources 

6. Analyse metadata about your customers to ensure that you constantly cater for their needs

Deleted user
by Deleted user

It is possible but depends on customer demands. So maintain to low costs as customer focused strategy needs products data, market competitors and market value of product. 

Deleted user
by Deleted user

yes it is possible first of all recognize the need the customer then customize product by all taking similiar data as many themeslf

Matthew Ogbuani
by Matthew Ogbuani , Scrum Master/Projects manager , Solutions Hive

Of course it is possible. It is all about identifying the customer issues, needs, develop the right product and service and ensure that the IT resources and the products align with themselves and the strategy.

Gaurav  Singh
by Gaurav Singh , Manager- Merchandise Planning & Inventory Management , Landmark Group

Yes, It is Possible, that's where the scope and Role of Merchandise Planning (Demand and Supply) increases. Its all about Basics of business right product at the right place on right time with right prices with precise strategy implementation as a team.

Anthony Murage Macharia
by Anthony Murage Macharia , Lecturer , Kenya Coast National Polytechnic

It is possible. With specialty products offered to customers as per, their needs at relatively reasonable production cost

Naveen Paul
by Naveen Paul , TEAM LEADER , MABEAAT

Yes ofcourse. It solely depends on the expertise of the the person who develops the strategy. If the strategies are not customer focused then the whole efforts goes in vain. Need to have a proper budgeting in advance. 

saleem sharif
by saleem sharif , Deputy Manager Internal Audit , TCF

yes its possible and demand vs supply is play very important role. second the quality of procut and standardization 

Ephrem Demeke
by Ephrem Demeke , IFRS Implementation Manager , BGI (ETHIOPIA) PLC.

Offcourse, it is possible. What matters is recognising every aspect of my job activities which gives to this strategy.

Muhammad Muaz Younas
by Muhammad Muaz Younas , Senior Executive , State Life Insurance Cooperation of Pakistan

It is possible by providing high rate of cutomer facilities with quick response.

Cutomer needs speed and perfection , So if we maintain these things we can catch the requirments of customers in good manner of cost.

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