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Listen. More often than not, the objections are easily resolvable. There is a chance that the sales pitch may not have been clear. If there is a genuine objection, perhaps there is a need to take it back for further dissection and problem solving, as a customer's view comes from being closer to the shop floor than I am. If the objection is financial of course, I would have an alternative to hand already - financial objections are usually expected in any sales pitch. Depending on what I give in to, I would either go straight for the solution or go back to them later in the day.
