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What are some common marketing mistakes that businesses frequently make? What would be the correct action?

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Question added by Mariam Eid , Marketing and Communications Manager , Executive Solutions
Date Posted: 2017/03/06
saleh Abdu
by saleh Abdu , Administrative Officer , Fawaz A Alhokair & Co.

1. Spending money on 'big marketing' too quickly

2. Speaking through the wrong channels

3. Staffing up your marketing effort too quickly

4. Spending too much time on brand perfection

5. Giving everyone a voice in marketing decisions

6. Chasing competitors

 

7. Failing to measure results

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