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Communication skill set is one of the way to present yourself and ability to understand and react,
if you lack in this area you will not get noticed even if you have a brilliant idea,
Because we are as human beings obligated to communicate; we couldn't live without it. In the business world today only the organizations that focus on communication will gain an advantage over the competition. Products and services are irrelevant if the firm doesn't know how to communicate internally and externally. We live in the century of communication and it is not only a skill to develop but a strategic and powerful tool.