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What comes 1st, custoemr service or marketing?

An Internet service provider has a support centre. Here the reps provide customer support/service about any issue with the internet access. Once the issue is resolved they do marketing activity pitching for sale of more expensive ISP plans or new advanced routers. They also promise full support for installation of the routers.

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Question ajoutée par Subhranshu Ganguly , Quality Analyst. , WIPRO
Date de publication: 2013/10/08
Utilisateur supprimé
par Utilisateur supprimé

It depends..if it is an existing customer then customer service comes first. However, marketing brings you new customers so one can extend customer only only after you have a customer.

Santosh Kumar Jangid Santosh
par Santosh Kumar Jangid Santosh , Area Sales Manager , SP Techno Solution Pvt Ltd

Customer Service.....Always prior.

Utilisateur supprimé
par Utilisateur supprimé

in my opinion customer service.

suppose u go to a shop u never ever heard about and they treat u with respect and help u in whatever u need, then you'll be happy and u tell about that shop to everyone else u know. one the other hand if u go to a shop u saw advertisements on newspapers and tv about it but u found poor customer service like no one is there to help u or everyone is busy in gossips n all then u say something bad about them and tell everyone not to go there.

Faizan Rashid
par Faizan Rashid , assistant sub inspector , ELITE force

Customer service is a leading process for a successful businesses because first of all we have to satisfy our customers then advertising our products to get attention in an attractive way .

miriam mwangi
par miriam mwangi , CUSTOMER SERVICE EXECUTIVE , EMAAR MALLS GROUP

Customer service is the first as you know services rendered to a guest and is satisfied will keep spreading the good news and word of mouth is moee than advertisement tgen marketing comes in since when they are satisfied they will keep marketing your good or service that you offer

Neel Bijotkar
par Neel Bijotkar , Branch Head , Axis Bank

marketing of customer service will bring more businee because that's one thing can differentiate you among your peers.

Khaled Anwar
par Khaled Anwar , Senior Sales Engineer , "Automotive company''

I think customer service is a marketing way for the existing customers who know the products already 

 

 

 

Bashi Mohamud
par Bashi Mohamud , Assistant Civil Engineer , Workstream construction servcies Ltd

Customer comes first, becuase having good customer care you more likely to get repeated customers plus recommended ones.

Abdul Paikatt
par Abdul Paikatt , IT Support cum CCTV Technicicn , Powerins Automation

Marketing is the way of letting the details and promotion of the product were people know nothing about it. But here some cases we need to show full concentration on the customers because if they satisfied fully with the product for sure they will explain the advantages of the products to their relatives and friends, gradually the marketing will grow by the satisfied customers. 

 

Ahmed Aziz
par Ahmed Aziz , Software Development & Testing , Innernet, Inc.

Getting new customers is very good, but its much important to keep existing customers, Because for getting a new customer organization must have to invest (marketing expense) but existing customers are the source who pay return on Pre-invested amount. and getting return is always more beneficial than just investing.

رنا عيروط
par رنا عيروط , مدير عام , الشركة السورية للسياحة- الكرنك سابقاً

Customer service is one of the exective procedures of the marketing plan. But customer service is the most important marketing procedre for some products such as ; technical, electric, cars, etc

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