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It will be nice if the logo can communicate the idea between art and arithmetic .
My idea as an interior designer in making a logo design for a company is as follows:
1 - the interrelationship of logo design with the products and activities of the company
2- Softness of the lines of the design and harmony of the logo
3-Good selection of design colors and their overall integration with design lines
When you start to thinking to design a logo, whether it is for an interior design company or a carpentry business, you have to take many things things in your mind: The attractiveness, compactness, simplicity, usability in different media formats etc. It is absurd to put the all the messages you want to give to the audience in the logo like the misconception that if you think about the logo of a company that has some global presence you design a world map or a globe or at least some lines represent longitudes and latitudes. Logo is not a microchip. It is a connection between the company and the consumers/customers. It should be eye catching. You can convey the motto using colors and shapes.
Thank you for the invitation
The idea of any logo is an institution that quotes its principles, objectives and content