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Which platform would you use for location based marketing? Foursquare or Facebook Check-in?

With Foursquare, I see it more interactive as you can collect badges and become the mayor for a certain location! What do you think?

Social Media Marketing
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Question ajoutée par George Durzi , Digital Marketing Manager , Dyson
Date de publication: 2012/11/12
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Ashfaq Ahmed
par Ashfaq Ahmed , Head of Marketing and Student Enrolment , Universal College Lanka (Exclusive Partner, Monash College Australia)

It has to be a facebook backed foursquare channel! Claim the location on foursquare, create a campaign to get people to check-in at our location on facebook, and celebrate the check-ins with offers and etc...
to get user engagement.
make sure the foursquare location has pics, tips and reviews to get engagements! a special treat for Mayor along with recognition for VIP hangouts will do wonders in a short time frame.

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par Utilisateur supprimé

I choose Foursquare since it is more fun, people are kind of challenging each other in order to win badges.
Plus Foursquare offers you recommendations about places and many other options.

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