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Consumer are more wiser nowadays, i think, the very first thing we need to consider is make or create a product that is not just good in the eye but also efficiency wise. We cannot sell product if the after sales will be the next problem. Good product will attract good market.
In the market all available products are not 100 percent efficient. If our selling product efficiency isn't good than definitely price will be low. There are different way to attract the customer.
1. Cost efficient.some other advantages on available products in the market.
2.Easily availability in the market .
3.Customer care and satisfaction through different support.
4. Best selling skills.
And using information of market.
Identify Your Ideal Clients or customers and location.
Word-of-mouth always works like magic. words spoken has voice later on, advertise he product to your customers yourself, be honest, by experience honesty is the key. just tell them about the product, be honest , yes its a new product but you believe the product is fit to serve them, thats all. Speak it and say it, trust me they will give it a trial.
‘Free’ works like magic, from my years of experience, people dont ask too many questions once a product is free, sarifice some of the products as free biz, trust me, those who got will surely use it , while its serving them for the main time, you already set up as strong advertising network.
Offer discounts and deals, just like the free stuff i spoke earlier, engage your clients with deals of some percent discount is product purchased, trust me, every customer want to have some discount, they will surly patronize the product.
there are many ways , i think the most important way is the quality of this product.
regards
Using product push strategy.
Hullo, this is a tricky question depending on how you might look at it especially if you have not specified if the inefficiency is with the salesperson or the product itself. However, if you can break it down both ways as explained below.
1. Inefficiency with the salesperson
If the inefficiency is with the salesperson, he/she must work on his/her sales skills so as to be able to sell the product.
He/She should carry out a market survey or research to know what the customers really want.
He/She should improve his/her communication skills so as to be able to talk to and most importantly listen to the customers.
2. Inefficiency with the product.
If inefficiency is with the product, you should revise the various ways on how to improve your product to meet the customer's expectation.
You should carry out a market survey or research to be informed with the new products on the market that customers prefer.
You should meet with the product development team and discuss new techniques on how to improve on the quality and efficiency of your product.
Creat the need for the product and give emotionnal connection
There are some recommendations that we need to considered:
- Market Research before initiating any new product and collecting data from customer prospective and get any historical data related to any slimier products.
- Teasers before launch
- Digital ads on social media pages.
- New channels of announcements like SMS.
- Request pre-launch feedback from customer side in order to shut any leakages before official launch
Thank you for inviting me answer this question.
The competition of any products even old or new in the market at this time is the "Price" and "Campaign Price" is one of the of solution how to attract the customer to our new product.
