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The qualities that a BDM should posses is:
· Conceptualizing & implementing company’s plans/ policies and ensuring accomplishment of business goals across the assigned regions.
· Building four pillars of brand management into the positioning and belief of the business – Planning, Reach and Execution & Measurability.
· Skillfully maintaining timely database reflecting the trends & developments of the company regarding sales and business development. Rolling out aggressive promotional campaign at the local level to enhance visibility and drive more sales.
· Conducting detailed market survey and feasibility study to analyze the latest market trends and tracking the competitor’s activities thereby providing valuable inputs to streamline the marketing strategies.
· Planning various strategies to achieve business goals and aiming towards the growth in business volumes as well as profitability in order to achieve the set targets.
· Driving key strategic Initiatives while identifying and developing new business acquisition opportunities in order to deepen market penetration.
· Collaborating with cross-functional teams to analyze market requirements and providing direction to the teams for accomplishment of the business goals.
1) DEFINATION OF REVENUE
2) DOMAIN KNOWLEDGE ASSESMENT?
3) HOW TO DEVELOPE A PROCESS IN ORDER TO BUILD A RELATIONSHIP OF TRUST WITH THE MARKET/ CUSTOMER?
THE ASNWERS TO THE QUESTION WILL GIVE A DIRECTION TO THE FURTHER DISCUSSION AS ANY AND EVERY MOVE TOWARDS BUSINESS DEVELOPMENT IS TARGET TOWARDS INCREMENTAL REVENUE.
MOREOVER THE CANDIDATE SHOULD HAVE ENOUGH KNOWLEDGE ABOUT THE PRODUCT OR THE NATURE OF PRODUCT HE IS GOING TO HANDLE.
FINALLY ALL UNDERSTANDING HAS TO BE SO POTRAITED TO THE CUSTOMER EHICH IS APEALLING TO THE MASS AND WIDELY ACCEPTED. IT REQUIRES A PROCESS ORIENTED DRIVE TO DEVELOPE THE ENTIRE IDEA OF THE BUSINESS TO THE TARGET AUDIENCE.
DEFINATION OF REVENUE
DOMAIN KNOWLEDGE ASSESMENT?
HOW TO DEVELOPE A PROCESS IN ORDER TO BUILD A RELATIONSHIP OF TRUST WITH THE MARKET/ CUSTOMER?
THE ASNWERS TO THE QUESTION WILL GIVE A DIRECTION TO THE FURTHER DISCUSSION AS ANY AND EVERY MOVE TOWARDS BUSINESS DEVELOPMENT IS TARGET TOWARDS INCREMENTAL REVENUE.
Does the person:
1. Understand the difference between Business Development, Sales & Marketing.
2. Can the person identify the area / locations where business needs to be grown.
3. Does the person know the culture, habits, requirements, and tastes of where the business needs to be developed?
4. Does the person have the quality to understand the difference between the product / service he has to offer and the one available in the area / locations where business needs to be grown.
5. Will he be able to blend the differences between the two keeping in the mind the corporate vision & mission?
A successfull Business Development Manager, must have not only strong communication skills but also have collaboration skills such as negotiation, persuasion.
asking him a question where in a situation is full of contradictive circumstances and then ask him as to how business will be done and numbers will be achieved
I would look for the following:
1) The ideal BDM who can visualise & assess opputunities from sales,product,finance,development and opeartional persperctive>
2) How does he form a process.
3) Strategic vs tactical- Thinking macro and executing at micro /department level.
4) How curious is the candidate.
5) Contracts - Should know the basic legal terms and able to identify red flags within T & C's.,policies and legal documents.
It is including Creativity,Planning,Organination,Communition,and so on.
Suggest a hypothetical business situation and ask the candidate to think aloud as to how he/she intends to go about it. Obviously, there would not be enough time to think through the situation well during the interview, but it should be clear from the candidate’s thinking how well-rounded and experienced he/she is.
A successfull Business Development Manager, must have not only strong communication skills but also have collaboration skills such as negotiation, persuasion.and business goals and aiming towards the growth in business volumes as well as profitability in order to achieve the set targets.Planning various strategies to achieve business goals and aiming towards the growth in business volumes as well as profitability in order to achieve the set targets.
While analyzing his experience form the past employment, its also important that we know his business acumen, rapport and relationship with the trade not forgetting his capacities in handling the sales team for the smooth operations.
