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facebook is the best advisor with limited budget to help you digital strategies
From My humble experience I will suggest the Following:Facebook: it is certainly cheaper than any other Social media Platform, it helps you to reach a lot of people in a specific area and take gender and age into consideration too, then you have a ton of information and statistics that Facebook gives you to better use your adsLinkedin: It is very useful when you know already your target and you will have the ability to choose a specific target in a company (for example target only the HR manager in a specific area)Hope that will help and good luck