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Indeed, Social Media Advertisements have helped online shopping get more audience due to its common underlying features such as low cost advanced advertising compared to that of old paper advertisements and In modern world, a social media account are a matter of pride and thus every individual from young age has one. Social Medias such as Facebook and WhatsApp supports an industry by creating a normal page that features its products but also displays reviews of business based on customer feedback and searches thereby promoting business. These Pages also provide “Share page“ feature by which happy customers can share his or her experiences to her friend list as well thereby promoting business ( so also a bad customer ). A well maintained social media page poses a positive image as part of customer service, sales and reputation. At today’s era, lack of a Facebook webpage is regarded negative as it creates an outlook that the company seems to be an orthodox. Advanced technologies have evolved to current level of Webpage sales and marketing. New Job roles have arisen due to the unique advantages social media advertisements provide. Social Medias are expanding and so are its features, Which other media exists as other opportunity of low cost business advertisement?
Yes, a lot of impulse purchases are made on website due to the ease of use and convenience .
Also, people who ordered online can generate some WOM publicity.
